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A Beginners Guide to Pour Over Coffee Brewing

Manual Coffee Brewing Systems

Pioneering a new front for specialty coffee, pour over brewing represents the intersection of artistry and excellence. In this guide, we set out to examine the available options and scrutinize them side by side.

Tamp Out Breast Cancer with Prima Coffee & the American Cancer Society

Tamp Out Cancer Campaign

Like you, we’ve all been touched by the tragedy of cancer. Every October, a parade of pink reminds the world of breast cancer’s harm and the hope that is to be had in countering it. Businesses and families suit up to run and to ride, together traveling millions of miles and raising great sums of money — all in pursuit of a cure. Prima is proud to rep the ribbon this year and provide an avenue for action for espresso enthusiasts. If your passion lies in coffee, we invite you to join us.

Hario Remix: Fresh Beats for the Third Wave

Hario Coffee Brewing Gear

Something has been stirring in Japan... and it finally made it stateside. Hario has been reimagining means of coffeemaking for years, and their methods are now totally mainstream. But the latest Hario shipment to arrive in Louisville included more than just the classics: we’re bringing aboard an exciting new lineup. Take a look at the latest from Hario, available soon for purchase.

New Product: Bonavita's Variable Temperature Kettles - A First Look

Bonavita Kettle Lineup

As we observed in a previous post, the 21st century is witnessing a remarkable truce between all things artisan and all things automatic. Two movements – the “do-it-yourself” and the “already-done” – progress rapidly toward the same goal: an excellent brew. State-of-the-art machines continue to wow the world of coffee, but manual brewing hasn’t seemed to take a hit. It’s actually picking up speed.

Slain Yet Soaring: New Strides For Sunergos

slayer espresso machine picture at sunergos downtown by emarie photography

Who Else Is Excited About a Slayer in Louisville?

For most, a conversation about Kentucky doesn’t conjure images of chic coffee shops and young connoisseurs sipping espresso. Things like horse racing, fried chicken, and college basketball have obscured the complex identity of the Bluegrass State, but there’s actually a bit more to it. As a fledgling Louisvillian, newly arrived from the West Coast, I’ll confess arrogance and admit that my expectations of Kentucky’s coffee scene weren’t high. I wondered, "What could Louisville have on San Francisco, Seattle, Portland, Vancouver, or Los Angeles?" But to my surprise and delight, the quaint collection of coffee shops around here is really taking flight.

New Product: Ancap's Italian Porcelain Espresso, Cappuccino, and Latte Cups

ancap porcelain cups

We’re constantly coming across products that we think can be improved upon. Looking to improve upon existing products, or dropping products for those we think are better, has become one of the driving factors for us as we seek to provide brewing equipment and accessories that we ourselves love and are proud of. Over a year ago we came to this place with our ceramic cup offering. While the cups we carried at the time got the job done, their style, sizes, and durability were all subpar. At that point we began to look for espresso, cappuccino, and latte cups that we could be proud to offer to the shop owners and baristas (in the cafe and at home) who trust us with their coffee gear.

Today we’re happy to officially announce a line of cups that live up to our expectations: Ancap Porcelain Cups.

4th of July Filter Sale - Brewed in the USA

fireworks for 4th of july sale at prima coffee

Image used with permission by eMarie Photography

We're mighty proud of these United States.

From the start, Americans have been inventors, artists, and entrepreneurs. And to this day they glory in what they make and do. In anticipation of Independence Day, we're saluting a few of those products that are made in the USA by making them more accessible to you — with a discount!

French Press Face-off: A First Look at the Espro Press

Picture of Espro Press and traditional French Press

Were the Espro Press just an ordinary press pot, it’s arrival in our office wouldn’t have been accompanied by anything special. You see, we’re no strangers to French-pressed coffee.

DISK Fine Recipe Winner

disk fine going into full production

DISK Fine Recipes

Thanks for everyone who participated in the Disk Fine recipe submission! There were lots of great recipes which made choosing between them an extremely difficult task for us!

Manual Brewing: On the Rise or On Its Way Out? Barista Magazine Takes a Look.

Manual brewing equipment

In the automated age, convenience and complexity reign as kings. Simple human tasks are readily handed over to advanced machines that carry them out with eerie precision. Robots replace factory laborers, guitar strings are tuned at the press of a button, and Will Smith doesn’t even drive his own car around (or was that just in the movies?). Yet even as technology takes over, the do-it-yourself movement explodes and artisans emerge in nearly every industry. Twenty-first century baristas and homebrewers must ask, “In which of these directions is coffee headed?”

DISK Fine Production & Recipe Deadline

able diskfine going into production

Able Brewing Announces The DISK Fine Production

In case you haven't heard yet, due to the overwhelmingly positive response the DISK Fine is officially going to be produced by Able Brewing Equipment.

Latte Art Competition Series Continues in Colorado

TNT Colorado Event

Calling all Coloradan coffee makers...

Colorado’s latte art competition series continues this week with a Thursday Night Throwdown at The Brewing Market in Lafayette. With only a $5 buy-in, any barista with the prowess to pick up a pitcher can let off some steam and go head to head with the best in the Denver area. Keep it simple with the sharpest rosetta, or dare to pour Andy Warhol’s “Eight Elvises” – your call.

Able DISK Fine Reviews & Recipes

disk fine reviews and recipes at prima coffee equipment

UPDATE: Able has announced that the DISK Fine will be going into production, details here: DISK Fine Production & Recipe Deadline

New Product: American Coffee Trader's Cloth Filters

American Coffee Trader filters

We were heartbroken when we heard that Hario was stopping production of their cloth filters for the Hario V60. We’d fallen in love with the level of cleanness cloth filters produced in the cup. Our palate-driven hearts have, however, now been mended with the discovery of American Coffee Trader’s organic cotton filters. Besides the fact that it buries the issue of pre-wetting your paper filters in an attempt to rid your coffee of that dreaded papery taste, these filters are made from organically grown cotton and American through and through. The cotton that goes into producing these filters is organically grown in Texas, woven in South Carolina, and sewn together with care in Boston, MA.

Enter For a Chance to Receive & Test a Free Pre-Release Able Disk Fine Filter!

Want to win one of the new 100 free Able Fine Discs? Keep Reading!

Able Disk Standard and Able Disk Fine Side by Side

Not surprisingly, Able Brewing is at it again. Able has built a reputation as a company committed to innovation, quality, and better brewing. In its relatively short history, Able Brewing has designed two highly praised brewing filters, the Kone and the Disk. The current Disk will remain unchanged and will be the standard option for Aeropress users. But Able listened to its customers and the consensus can be summed by one request: an even finer metal filter. Introducing the Disk - Fine!

Baratza Encore Review: Is a $129 Espresso Grinder Possible?

It's quite the claim, but we say "yes!" In this review, we investigate Baratza's promise and see if an espresso grinder can actually be bought for this astounding price.

baratza encore maestro plus espresso grounds

Northeast Regional Aeropress Championship!

The Northeast Regional Aeropress Championship is upon us!

A shout out to all you Aeropress aficionados out there! The Northeast Regional Aeropress Championship is upon us!

Click through below for the details.

Prima Coffee Equipment is Hiring

prima coffee equipment position

Indeed, the rumors are true, we are hiring. If you have barista experience or some serious self-taught coffee and espresso brewing knowledge, we'd love to have you.

Baratza Encore Grinder Announced: Maestro Series Rides Off Into the Sunset

Baratza has announced the release of their newest entry-level home coffee grinder. The Baratza Encore (more on this in a bit) has taken the Maestro Plus’s spot as the baddest entry-level home grinder on the planet. This announcement is bittersweet for me, as this means saying goodbye to the Maestro name. I (Matt) have been the proud owner of a Baratza Maestro for almost two and a half years now. It has been the best coffee investment I’ve made (or rather my wife made on my behalf when she gave it to me as a Christmas present). It has been the perfect home coffee grinder for the ridiculous variety of manual brewing devices I own. For someone who didn’t need a grinder for espresso, the Maestro has been perfect.

Baratza Encore Coffee Grinder

Video: How We Make the Cavendish Series Briar Tampers

Prima Tamper Cavendish

We thought it would be fun to show you a little of what goes into making one of our Cavendish Series Briar Tampers. The specific tamper in this video is the Calabash Royal Smooth Tamper. Enjoy!


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