Marco POUR'D | The Ultimate Coffee Cart Upgrade for Cold Drinks

Hey there, Mac from Prima here! Today, we’re talking about a game changer for high-volume coffee carts: the Marco POUR’D 3-Button Beverage Dispenser. If you’re slinging cold drinks nonstop and want speed, consistency, and way less hands-on time, this might be the tool you’ve been looking for.

Before diving in, if you’re just getting started on your mobile coffee venture, Prima offers many helpful resources for those looking to learn the mobile coffee business, including free consultations, a 5-part course, and all the equipment and accessories you need to launch the coffee cart of your dreams!

So what is the Marco POUR’D Beverage Dispenser? Basically, it lets you mix cold brew concentrate and water at the push of a button. You can program up to three different buttons, each with its own dilution ratio and volume. That means you can do iced lattes, Americanos, and specialty drinks like espresso tonics, all without touching a portafilter.

Just to be transparent: this isn’t for every cart. It’s an investment. But if you’re doing high volume and you want to maximize efficiency, it’s an incredible addition.

Why is this such a big deal for coffee carts? Firstly, we all know space is tight and every second counts. The POUR’D can cut your drink-making time to 10 seconds or less. And because you’re batching your cold brew concentrate ahead of time or using a bag-in-box setup, you’re freeing up bar flow during rushes. It’s also a clean install. All you need is the countertop font and the under-counter controller. No kegs, no tap towers, no air tanks. The POUR’D has its own internal pump that moves the liquid, whether it’s a bucket of cold brew or a bag-in-box.

You can make your own cold brew, like making a concentrate with the Alto Cold Brew Bucket, for example. But if it’s not produced and stored correctly, it can spoil quickly. The safest way to attach cold brew to the Marco POUR’D is through a bag-in-box. We source our concentrate from Pragmatic Coffee & Tea. Their quality is top-notch, and the bag-in-box format is shelf-stable and perfect for coffee carts. Big thanks to Pragmatic for keeping us stocked! You can check them out here.

Once you’ve got your concentrate ready, you just drop the intake line from the Marco controller into your container - ideally kept in a fridge. If you want, you can even drill a hole in the side of your fridge to run the line through. If you’re using a bag-in-box that’s labeled as shelf stable, then storing outside the fridge should suffice, but keeping it cool is best practice for food safety.

Now let’s talk setup. Honestly, the hardest part is figuring out your brew ratio. You need to know how strong your concentrate is and what you want the final drink to be. For us, we’re running 82% water through the controller, and 12% concentrate from our Pragmatic bag-in-box to target a 1.5-2% TDS. But your ratio might be different, so make sure you do the math.

Button one, the hot logo, is just our cold brew concentrate at 34 milliliters - basically a cold espresso shot. We use it to make iced lattes. Add some milk and ice, and you’re good to go. Button two, the big bean, is set to dispense 424 milliliters - just enough to completely fill a 12-ounce cup. We actually use this one to fill our NitroPress, so we can serve nitro cold brew on demand. Button three, the small bean, is also set for a 12-ounce pour, but with room for ice. It’s dialed in at 246 milliliters, giving us the same dilution as the big bean, just with less volume.

At the end of the day, cleaning is super simple. We fill a bucket with Cafiza and water, drop in the intake line, and run it through the system. Takes maybe five minutes and keeps everything fresh for the next day. Lastly, this is a cold drinks only setup. Even though the Marco system can handle hot or sparkling water, that’s not what we’re using on carts. We’re keeping it cold, simple, and efficient.

So if you’re doing high volume, and cold drinks are a big part of your menu, the Marco POUR’D will provide the speed you need without compromising quality, and is definitely worth the investment.

If you’re thinking about adding the Marco POUR’D 3-Button Beverage Dispenser to your cart setup, you can find it at prima-coffee.com, along with lots of other great coffee equipment. Thanks for watching and I’ll see you in the next one!