Hi, I’m Matt with Prima Coffee and today we're going to be talking through the keys to preparing for and smoothly receiving your commercial espresso machine. For this video, we're going to be talking about four basic steps: determining water filtrati …

Stories have captivated the minds and hearts of listeners and readers for ages. Through the outlets of spoken word, written language, and cinema, the art of storytelling has brought people together through the understanding of collective experiences …

If money is no object, any building or lot will suffice for a coffee shop. Bring in the architect, contractor, and supplies, pay their asking price, and the place will be ready in a year. But for most of us money is an object, a very important object …

Lost in a daydream of cafe patrons lounging at tables, the roar of the grinder and squeal of the steam wand, the aroma of freshly brewed coffee engulfing the room — you know the time has come to make this dream a reality. It’s a big decision to say t …

Believe it or not—and if you have ever spent a few minutes hanging around an espresso machine, you probably believe it—coffee shops can be wasteful. One culprit is milk. In many cafes, the pitcher rinser doubles as an excess-milk dump and on any give …

As opening day draws closer, you may find yourself restless, filled with both joy and anxiety, as the time comes to witness your hard work transform from dream to reality. We understand, the grand opening can be a stressful time, but planning accordi …

For this roundtable, we sat down (virtually) with Eli and Jeff, the team behind Ground Control, an innovative, multi-faceted new commercial brewer capable of making coffee, espresso-like concentrate (for iced lattes), and a low-temp brew (for iced co …

Corporate culture is exactly what it sounds like, but, because of the “corporate” part, often gets relegated to conversations about big business. In the realm of specialty coffee, a burgeoning but fairly new industry, very few of those “big” ones exi …