
4 Steps To Receiving Your Commercial Espresso Machine
Apr 13th 2023 Written by Matt Stevenson
Hi, I’m Matt with Prima Coffee and today we're going to be talking through the keys to preparing for and smoothly receiving your commercial espresso machine. For this video, we're going to be talking about four basic steps: determining water filtrati
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Why Your Story Matters
Dec 21st 2021 Written by Ragan LaTour-Kelley
Stories have captivated the minds and hearts of listeners and readers for ages. Through the outlets of spoken word, written language, and cinema, the art of storytelling has brought people together through the understanding of collective experiences
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What Space is Ready for Me? Some Thoughts on Evaluating the Interior of Possible Storefronts
Dec 7th 2021 Written by Steve Morrow
If money is no object, any building or lot will suffice for a coffee shop. Bring in the architect, contractor, and supplies, pay their asking price, and the place will be ready in a year. But for most of us money is an object, a very important object
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7 Things to Consider Before Opening a Coffee Shop
Nov 23rd 2021 Written by Ragan LaTour-Kelley
Lost in a daydream of cafe patrons lounging at tables, the roar of the grinder and squeal of the steam wand, the aroma of freshly brewed coffee engulfing the room — you know the time has come to make this dream a reality. It’s a big decision to say t
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Metrics to Monitor for the Health of Your Business, or the Importance of Prime Cost
Nov 9th 2021 Written by Steve Morrow
Believe it or not—and if you have ever spent a few minutes hanging around an espresso machine, you probably believe it—coffee shops can be wasteful. One culprit is milk. In many cafes, the pitcher rinser doubles as an excess-milk dump and on any give
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Planning a Grand Opening
Oct 26th 2021 Written by Ragan LaTour
As opening day draws closer, you may find yourself restless, filled with both joy and anxiety, as the time comes to witness your hard work transform from dream to reality. We understand, the grand opening can be a stressful time, but planning accordi
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Roundtable | Ground Control
Oct 20th 2021 Written by Prima Coffee
For this roundtable, we sat down (virtually) with Eli and Jeff, the team behind Ground Control, an innovative, multi-faceted new commercial brewer capable of making coffee, espresso-like concentrate (for iced lattes), and a low-temp brew (for iced co
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How to Build a Good Company Culture, or A Pep Talk About Making Clear What Matters
Oct 12th 2021 Written by Steve Morrow
Corporate culture is exactly what it sounds like, but, because of the “corporate” part, often gets relegated to conversations about big business. In the realm of specialty coffee, a burgeoning but fairly new industry, very few of those “big” ones exi
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